PULP — a brand known for the longest-standing music magazine in the Philippines as well as concerts and celebrity events — is venturing into the film world with the introduction of PULP Studios.
“This initiative underscores PULP’s unwavering dedication to entertainment and its profound passion for audience engagement,” PULP said in a press release.
PULP began in 1999 with the launch of PULP Magazine. In its first decade, marked by events like the Pulp Summer Slam — now, Southeast Asia’s longest-running rock and metal festival — PULP widened its scope with the establishment of its subsidiary, PULP Live World Productions Inc., in 2010.
Recognized as one of the Philippines’ premier concert and event production companies, PULP Live World made its mark by organizing unique, themed shows and festivals. The company has hosted global music icons such as Aerosmith, Cyndi Lauper, and Kelly Clarkson, introduced bands like All Time Low and The Maine, and showcased K-pop sensations including BTS, BLACKPINK, Super Junior, Stray Kids, NCT, and Enhypen.
“With an ambition to diversify, PULP is launching PULP Studios, aiming to be a significant player in the global film industry. Central to PULP Studios is its commitment to storytelling,” said the brand.
PULP Studios’ debut film is an original creation by its COO Happee Sy Go. Titled “Ma’am Chief,” the film introduces a novel hero to the Philippines and the world. The company said the movie is “inspired by the rich tapestry of stories shared between artists and fans.”
“Ma’am Chief” stars comedienne Melai Cantiveros-Francisco, Alora Sasam, and Karylle Tatlonghari, complemented by surprise cameos. The action-comedy flick follows a policewoman on a secret mission to South Korea, disguising herself as a tour guide to apprehend a fugitive.
“Merging humor with suspense, it’s set to be a standout in Philippine cinema. Scheduled for release on November 15, 2023, ‘Ma’am Chief’ represents a pivotal moment for PULP Studios as it debuts in filmmaking,” PULP said.
“As PULP celebrates its 25th year in music, this film project honors its illustrious history and signals the thrilling future of PULP Studios,” the brand added.
Follow PULP Studios on social media for latest news and updates on “Ma’am Chief”: