Bench, a Philippine-based lifestyle brand, on Friday announced Ahn Hyo-seop as its newest Korean celebrity ambassador.
“Here comes the boss and he’s out to steal our hearts! We’re delighted to officially welcome Ahn Hyo Seop to the BENCH/ fam. Hit ❤️️ if you guessed it right,” Bench posted on its YouTube channel.
The YouTube video shows Ahn Hyo-seop wearing a Bench Jeans shirt and posing for the camera while holding a bicycle. He is endorsing Bench’s Heritage Tees.
Before the reveal, Bench released a teaser video saying its newest Global Bench Setter – a term it uses to describe its international endorsers – is a “CEO” and a “lover.”
Ahn Hyo-seop joins Kim Seon-ho and the rest of Bench’s present and former Korean brand ambassadors like like Kim Soo-hyun, Hyun Bin, Wi Ha-joon, Lee Min-ho, Ji Chang-wook, Park Hyung-sik, Park Seo-joon, Byeon Woo-seok, Park Shin-hye, and more.